Reuters recently wrote an
article that discussed the Millennial generation’s approach on making and
spending money. According to Reuters, the young adults of today are not
following in their parent’s footsteps. Instead of saving, Millennials seem more
interested in a “paying it forward” kind of approach.
"The whole idea from the ‘80s - that you'd make some money and
use that money to make more money - this current generation isn't looking at
money that way," says Chief Operating Officer of Wealthfront, Adam Nash.
"The typical software engineer isn't dreaming of the day he can quit the
rat race. They use their money instead to gain a little bit of control over
what they work on and what they do."
Millennials seem to believe
most in investing in themselves. “The money, when it comes, is for breeding new
success, not tucking it away until old age.” Says Beth Pinsker, Reuters.
These insights into Millennials are important to consider within the
context of employee engagement. Having a better understanding of what they are
looking for and how they view money they earn can help employers establish a
fundamental guideline of giving this generation what they want, and in return
having loyal and engaged employees.
Millennials also seem to care more about experiences. The wealthy of
the group spend their money on travel, wine and food. This is something
employers also may want to consider when brainstorming better ways to engage
their employees. Stay tuned for more Millennial
research to come.
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